Example of an Inbound Link

If you are an accessories brand and there is a blog post on the latest trends on a  fashion website that features one of your products (along with a link to the specific product page on your website) that is an example of an inbound link.

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Why are Inbound Links important?

Inbound Links are one of the most important aspects of SEO (search engine optimization) and can improve your website’s ranking and visibility on SERPs (search engine results pages). This is because many search engines use inbound links as a ranking signal as when one website links to another it indicates that the content on the website is valuable.

How to get more Inbound Links

Link-building strategies are important when it comes to SEO, here are some steps that you can take to get started:

1. Add your website link to all of your social media accounts

2. Create relevant content such as ‘how to’ guides that other websites can get information from and link to within their blog posts/ articles

3. Write guest blog posts and articles for other websites

4. Work on PR and try to get your brand mentioned within the media in online magazines

5. Create compelling infographics with relevant stats or information that are also visually pleasing