Written byMackenzie Taylor
So you’re struggling to get to that 1000 follower mark on Instagram and trying to figure out what in the world you can do to finally hit it? Well, you’ve come to the right place. Learn everything we have discovered over the years on where you should be investing your time and energy. From bios to commenting on images, we have compiled the best ways for you to grow your Instagram following and finally hit 1000 followers.
Regular posting schedule
Being consistent and posting on a regular schedule will help you quickly gain followers. Give people a reason to want to follow you. They’re not going to come to you if you’re not posting consistently and giving them engaging content on your feed or in your Story on a regular basis.
When it comes to your feed content, using a scheduler will save you a lot of time and anxiety when it comes to posting on a regular basis (good thing for you, we’re coming out with a Scheduler very soon—sign up to be part of the Beta test!). Experiment with times that work best for your content (you can also find best times to post based on your account using Flick’s analytics tools!) and see the likes, comments, and followers roll in!
Yes, I know what you’re thinking: “Well, obviously I need to have good content!” Yes, yes you do. One of the biggest things we recommend is looking at the content of people who have the same niche content you do. What kind of content are they producing? Do they have good engagement? What can you learn from them and their content?
When it comes to good content, here are some things to think about:
- You need to have great photos. No one wants to interact with a profile that has photos that are seriously lacking…
- Shareable and relatable content. Whether it’s a meme, giveaway, or a fun Reel, make sure that the content you’re posting is shareable and relatable! Can your audience connect with it? Will they find it funny and share it with their friends saying “THIS!”?
The more you create good content and content that your audience interacts with, the more and more it will be shared and attract new followers to your account.
Optimize your profile
If you haven’t heard, SEO and optimizing your Instagram account are going to majorly help get your account seen by more people. First, let’s start off with your username. Is it easily searchable? Will people be able to recognize you or find you if they try to search for it? If not, make some tweaks so your account is easily identifiable and searchable!
it’s important to make sure your profile is optimized using the keywords you want to be found under. Here’s how you can do so:
Your username and name
If you’re looking to rank under a specific keyword, use that word in both your name and username! Say you’re a BBQ restaurant. Use “BBQ” in your username and your name, as both are searchable on Instagram.
This will help you improve your chances of appearing at the top of the search when people type in the specific keyword you optimized for.
Your Instagram Bio
Like your name and username, your bio should also be optimized for keywords for your business and brand.
Not only will this help your followers know exactly what your business and brand are about, but it will help you get on a search like you’re wanting. One of the best parts is that you can use hashtags in your bio, so you will show up on those specific hashtags in Search as well.
Captions. Captions. Captions. We can’t say enough about captions. They can definitely add a bit of *spice* to your content and help push your followers to actually engage or not engage.
When it comes to captions, make sure you’re hooking your audience in. What are they going to gain by reading your caption? Having something that either entertains or educates will keep your audience engaged with the potential to make your content more shareable—leading to more exposure and new followers to your page!
We wouldn’t be Flick without talking about hashtags now, would we? Hashtags are a great way to categorize your content and get people who are searching for a specific tag to find your page. The key to using hashtags effectively is to make sure you’re using the most relevant hashtags possible to make sure it ends up as one of the top posts under that specific hashtag.
So when you’re sharing content about traveling through Europe, don’t use #travelaustralia. You want to find hashtags that are related to traveling through Europe and are small enough that you could potentially rank on the hashtag and get new followers to your page (learn more about ranking and how to find the best hashtags for yourself).
Trending content formats
Making sure that you’re using trending memes, content formats, and songs are going to be essential in helping your account grow quickly. Jumping on the bandwagon when it comes to content is one of the best tips we have when it comes to increasing your followers.
At the moment on Instagram, we highly recommend using trending and viral songs on Reels (you can discover how to find those songs here). As Instagram is really pushing its video content, Reels is one of the quickest and most effective ways to grow on the platform.
Content your followers want to see
While this is another obvious tip, it’s one that people tend to forget to check in on. Go through your past content and see what has worked out really well for you. Was it a tip you shared? Was it a meme? Was it a video on an exercise routine you love? Whatever it is, try and do more of it! There’s a reason why it did so well and it’s because your audience enjoyed what you shared.
When you share content your followers actually want to see, they will share it with friends or on their stories! And what does that mean for you? More. Followers.
Top Tip: A good way to know what people liked is by checking your Instagram Analytics on Flick. You’ll discover the best times to post, what content your followers enjoyed and so much more!
Use the Collab tool
One of the latest features on Instagram, Collabs allows you to collaborate with another Instagram user on a feed post or video/Reel. When the post is shared, it will show on BOTH of your pages.
How will this help you gain new followers? Well, because the content you collaborated on is showing up on the feed of someone with different followers than you! That gives you a whole new audience to discover your content and hopefully follow you!
Now that you know the most effective ways to grow your audience, it’s time to start working towards it. Don’t get discouraged if you’re not seeing a steady stream of followers right away! It takes time and patience, but once you got your niche down, you’ll grow like crazy in no time!
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