Learn 📚
Pricing
BlogFlickInstagram Analytics

NEW! Story & IGTV Post Analytics

Today we released some major changes to our Analytics Suite that will help lift the fog from the areas you previously weren’t able to gain insights into…👇

Posted 1 year ago

Written by

Sam King
Posted 1 year ago
We’ve said it before, and we’ll say it again … Building a solid Instagram strategy is much, much easier when you have complete visibility over every aspect of your Instagram account.
Today we released some major changes to our Analytics Suite that will help lift the fog from the areas you previously weren’t able to gain insights into … Here’s what’s new. 👇
Story Analytics
  • Quickly identify what is and isn’t working through visual analytics.
  • Understand how many story posts people are watching before they tap away
  • Visually identify audience drop off points across your story posts
  • Identify trends by comparing a day’s worth of stories to another
IGTV Analytics
  • Access detailed engagement insights on your IGTV content
  • Track which hashtags your IGTV’s are ranking on, and working best.
 
New Performance Metrics for your Content, Account, and Hashtags
  • Track your profile’s Conversion and Click-through rates
  • See the amount of time you’ve spent ranking on hashtags
  • Compare your account’s performance to previous time-frames
And that’s not all … we’ve also given our Analytics Suite a brand new look and feel, to make the experience you have with Flick even better.
  • See top-level analytics for each page (Overview, Content, Hashtags, Account)
  • Improvements to the navigation and layout to make using Flick more cohesive across different screen sizes
  • Multiple user experience improvements to graphs, viewing data across different time periods, fixes to timezone issues
 

How will this help you?

The new Analytics Suite is specifically designed to fit into your workflow, whether you are managing a social media account as a small creator or a large corporation. The changes allow you to track and report on Instagram performance at an even more granular level, so you can really get into the details and understand which formats, content styles, and features are helping achieve your goals.
You can now:
  1. Compare your wider social media or marketing goals with even more specified analytics.
  2. Understand which Stories are resonating the most with your audience, through metrics such as drop-off, and completion rates. This allows you to benchmark your content formats and measure whether an interactive Story with a poll, for example, performs better than a behind-the-scenes Story, in relation to your specified KPIs and marketing goals.
  3. Track IGTV videos, a feature that isn’t yet available anywhere else. This is a game changer for Instagram strategies everywhere because you can now actually measure concrete metrics that will signify whether or not your IGTV content is resonating, driving engagement, or helping you stay connected on Instagram.
  4. Identify the best, and worst-performing areas of your strategy with new visual data for your content, hashtags, and profile.
 
We hope these changes improve the visibility you have of your account’s performance, and allow you to adjust your strategy accordingly. If you need a breakdown of all the Instagram Analytics to make sure you’re getting the most out of your account, check out our Instagram Analytics guide. If you have any feedback, we’d love to hear it!
 

Content

How will this help you?


Talk Social To Me

Get the latest social media gossip, memes, news and tips sent straight to your inbox.

More articles related to
Instagram Analytics

How to Create a 30-Day Social Media Marketing Strategy

Trying to figure out how to create a social media marketing strategy? Here is your step-by-step guide on how to create a 30-day social media plan.

Mackenzie Taylor

3 months ago

The Best Way to Measure Instagram Story Analytics

Measuring Instagram Story analytics can help you grow on Instagram by understanding the best formats for your individual profile performance.

Julia Cohen

5 months ago

Instagram Reels Analytics in Flick (NEW)

Instagram Reels analytics has officially landed! Start tracking all the metrics you need for your Instagram Reels over on Flick today!

Mackenzie Taylor

2 months ago

Return to Blog Home

All-in-one Instagram Marketing Platform.

Product

Instagram Hashtag ToolInstagram SchedulerInstagram Analytics ToolHashtag SearchHashtag ManagerBanned Hashtag CheckerInstagram Analytics ReportingInstagram Hashtag TrackerInstagram Feed Planner

2022 Flick.tech LTD. All rights reserved.